The Symbolic Advertising Communication in the New Integral Reality. A symbolical assessment of the technology impact on a brand icon / The Symbolic Advertising Communication in the New Integral Reality. A symbolical assessment of the technology impact on a brand icon

Autor: Hodorogea, Vasile
Zdroj: Cultural Intertexts. 2(04):68-77
Databáze: Central and Eastern European Online Library (CEEOL)