Improvement of the Methodical Approaches to Evaluation of the Tourism Advertising Campaign Effectiveness

Autor:	ROMANENKOV, Alexey Igorevich, KUTIN, Ilya Viktorovich, Lebedev, Kostyantyn Anatol'evich, GRZHEBINA, Liudmila Mihaylovna, SHIMANSKIY, Oskar Viktorovich
Zdroj:	Journal of Environmental Management and Tourism (JEMT). VIII(02 (18)):446-450
Databáze:	Central and Eastern European Online Library (CEEOL)
Externí odkaz:	https://www.ceeol.com/search/article-detail?id=541483 Zobrazit plný text záznamu