CORPORATE IDENTITY: DEVELOPING MEANS FOR SUSTAINABLE COMPETITIVE ADVANTAGE IN INDIAN CONTEXT TOWARDS MODEL DEVELOPMENT
| Autor: | Jain, Varsha, Niriksha, Paul, Ganesh, B.E., Dhruvinkumar, Chauhan |
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| Zdroj: | Organizations and Markets in Emerging Economies. 7(13):7-33 |
| Databáze: | Central and Eastern European Online Library (CEEOL) |
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