TÜKETİCİLERİN ONLİNE SATIN ALMA DAVRANIŞINDA ONLİNE SATIŞ PROMOSYONLARI VE EHİZMET KALİTESİNİN ROLÜ / THE ROLE OF ONLINE SALES PROMOTIONS AND E-SERVICE QUALITY IN CONSUMERS’ ONLINE PURCHASING BEHAVIOR

Autor:	Temel, Eren, Durukal, Esma, AKSU, Ceren, SEMİZ, Asya
Zdroj:	Kafkas Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi / Kafkas University Journal of Economics and Administrative Sciences Faculty. 14(27):146-182
Databáze:	Central and Eastern European Online Library (CEEOL)
Externí odkaz:	https://www.ceeol.com/search/article-detail?id=1134356 Zobrazit plný text záznamu