Brand Love and Brand Forgiveness: An Empirical Study in Turkey
| Autor: | Gürce, Merve Yanar, Tosun, Petek, PEKTAŞ, Güzide Öncü Eroğlu |
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| Zdroj: | Journal of Marketing and Consumer Behaviour in Emerging Markets. 14(1):22-39 |
| Databáze: | Central and Eastern European Online Library (CEEOL) |
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