| Zdroj: |
Economic alternatives journal, Issue 1, 2012, ISSN (print): 1312-7462, ISSN (online): 2367-9409, pp.98-125, available at: http://www.unwe.bg/uploads/Alternatives/BROI_1_ALTERNATIVI_ENGLISH_2012-Kiril.pdf |
| Popis: |
The current article traces back the scientific interest to cultural levels across the organization at the University of National and World Economy, and especially in the series of Economic Alternatives - an official scientific magazine, issued by this Institution. Further, a wider and critical review of international achievements in this field is performed, revealing diverse analysis perspectives with respect to cultural levels. Also, a useful model of exploring and teaching the cultural levels beyond the organization is proposed. Keywords: globalization, national culture, organization culture, cultural levels, cultural economics. JEL: M14, Z10. |
