ТЕОРЕТИЧНЕ ПІДҐРУНТЯ ЗАГАЛЬНИХ ТЕНДЕНЦІЙ РОЗВИТКУ ОБРАЗІВ ЛІТЕРАТУРНИХ ГЕРОЇВ В УКРАЇНСЬКІЙ КНИЖКОВІЙ ІЛЮСТРАЦІЇ ДРУГОЇ ПОЛОВИНИ ХХ СТОЛІТТЯ
| Autor: | Tokar, Maryna |
|---|---|
| Jazyk: | ukrajinština |
| Rok vydání: | 2018 |
| Předmět: | |
| Zdroj: | Наукові записки ТНПУ імені Володимира Гнатюка. Серія: Мистецтвознавство; № 1 (2018): Наукові записки Тернопільського національного педагогічного університету імені В. Гнатюка. Серія: Мистецтвознавство; 314-320 The Scientific Issues of Ternopil National Pedagogical Volodymyr Hnatiuk University. Specialization: Art Studies; № 1 (2018): The Scientific Issues of Ternopil Volodymyr Hnatiuk National Pedagogical University. Specialization: Art Studies; 314-320 |
| ISSN: | 2411-3271 |
| Popis: | The Ukrainian literary classic is a work of a certain time period, which is still relevant today. The artistic status of classical works is quite honoured and obvious, since it is classical Ukrainian literature that for a long time represents national artistic creativity both in Ukraine itselfand abroad.The purpose of the article is the theoretical basis of general trends of literary heroes’ images in Ukrainian book illustration in the second half of the twentieth century.The creations of I. Kotlyarevsky, Lesia Ukrainka, I. Franko and others world-famous authors form a repertoire of almost every publishing house, especially during the second half of the 20-th and the beginning of the 21-st century. The process of publishing and reprinting the works confirms the following trends in the nature of the construction of a visual series within the children’s literary classics:– the advantage of the classical image; its visual rethinking; in many cases it is rather a positive feature, since it attests the value properties of literature as “eternal” art, which is modern in all circumstances;– representation of the classic characters, which in turn has two subspecies: flexible under the influence of new interpretation of the content of the classical work; modification in the illustrative concept, its modernization, but without a dialogue with the literary qualities of the work;– сommercial use of a literary brand for profit; creating a marketing design component that determines which visual techniques and artistic solutions are potentially commercially beneficial.The problem of “deconstruction of the hero” is also of a great importance for understanding the general trends in the development of artistic images in illustrating the children’s book. Discussions about the primacy or secondaryness of visual and text narratives, in particular concerning thechildren’s book, continue to exist at all times.The question of literary centricity of children’s book illustration and nature oriented character of art books for children becomes especially acute.The visual representation of an artistic creation is, in our opinion, a complex phenomenon that is formed in the space of at least three fundamental socio-cultural systems:– аrtistic and literary, which is responsible for the textual properties of the book;– design and constructive, describing the material idea of the book in the language of ergonomics and organoleptics;– аrtistic and graphic, which forms a visual narrative of literary works and books as a structure.Thus, illustrative autonomy and text-and- visual unity of the work of art, in our opinion, considerably affect the transformation of the images of literary heroes in Ukrainian book illustrations of the second half of the twentieth century. Literature centering of children’s book illustration, typicalfor the 1950’s–1960’s, supplemented in the 1970’s–1980’s by new examples of going beyond the literary text, subsequently forms a very colorful and diverse atmosphere of final Soviet period called “perestroika”.In the realm of native literature, the deconstruction of the hero has especially significant manifestations, as the Ukrainian children’s book carried classical images through at least three major transformation periods – the Soviet, post-Soviet and modern – while remaining in the space of a constantly relevant and successful in the marketing sense segment of “eternal” literature. У статті розглянуто вплив ілюстративної автономії та візуально-текстової спільності художнього твору на трансформацію образів літературних героїв в українській книжковій ілюстрації другої половини ХХ століття. Визначено, що літературоцентризм дитячої книжкової ілюстрації протягом цього періоду доповнюють новими прикладами виходу за межі літературного тексту. Підсумовано, що українська дитяча книга пронесла класичні образи черезтри великі трансформаційні періоди, залишаючись при цьому в просторі постійно актуального та достатньо успішного у маркетинговому сенсі сегмента “вічної” літератури. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
|