| Popis: |
In this book on Ischia and its tourism development, the authors investigate the way in which the world of cinema has set in motion and long supported the transformation of the green, rural and poor island into a modern tourist district. It is a historical and sociological event that has perhaps never been investigated with so much attention and abundance of details, at the center of which is, precisely, the film industry: not only in the sense of having attracted important capitals, but also in as the bearer of an entrepreneurial culture hitherto unknown in Ischia, as indeed in most of the South. The book is an investigation on social change and, in particular, on the social, economic and cultural factors that can initiate the process of development and modernization of a community. This is what is generally called "the study of a case", an investigation aimed at understanding the "dynamics" of transformation of a specific company environment, that is, the causes that underlie the stagnation or progress of a community, immobility or the vitality of a social territory. |
