The role of individual behavioural differences on consumer's intention to purchase online mass-customised apparel products

Autor:	Ribeiro, Liliana Simões
Přispěvatelé:	Duarte, Alexandre de Oliveira, Miguel, Rui Alberto Lopes
Jazyk:	angličtina
Rok vydání:	2016
Předmět:	Marketing - Customização em massa Comércio online - Vestuário Marketing - Comportamento do consumidor Ciências Sociais::Outras Ciências Sociais [Domínio/Área Científica]
Zdroj:	Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) Agência para a Sociedade do Conhecimento (UMIC)-FCT-Sociedade da Informação instacron:RCAAP
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Databáze:	OpenAIRE
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