Visitor's Profile in the Tourism Destination of the Příbram Region
| Autor: | CHLASTÁK, Lukáš |
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| Jazyk: | čeština |
| Rok vydání: | 2014 |
| Předmět: | |
| Popis: | The main objective of this thesis was to draw up profile of the visitor of destination Příbramsko. On the basis of questionnaire survey and analysis of Czech Tourism agency was compiled visitor´s profile of destination Příbramsko. On the base of results of questionnaire survey, were chosen the key and promising target segments of destination. For each of segments was devised one product, that would retain and attract more tourists. |
| Databáze: | OpenAIRE |
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