| Popis: |
The thesis deals with municipal policy in Strakonice. The main goal is to compare the results of elections at years 2018 and 2019. In the theoretical part, there will be defined terms as public administration, municipal elections, political marketing and political market. After that, in the practical part, an analysis and comparison of election campaigns of candidate political entities will be performed, because due to the restriction of equal conditions of political competition, the 2018 elections were canceled by a court decision. For this reason, the basis of the work is an analysis of the means of promotion used by all candidate parties. Since the results of the municipal elections most influence the everyday life of citizenship, the conclusion of the diploma thesis is a questionnaire survey, which forms an idea of the relationship of the electorate. At the end of the work, these data will be analyzed and research questions will also be answered. |
