Autor: |
Zemanová, Daniela |
Přispěvatelé: |
Syrovátka, Oldřich, Kaška, Nikola |
Jazyk: |
čeština |
Rok vydání: |
2011 |
Předmět: |
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Popis: |
The target of thesis is to outline the situation of on-line marketing of energy companies and through questionnaire research to discover whether communication with the energy companies through social networks for constant and potential clients is interesting, or what mades it attractive. The thesis should be a kind of a pilot survey in the area of marketing communication between energy companies and their clients. |
Databáze: |
OpenAIRE |
Externí odkaz: |
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