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This paper addresses the issue of career self-presentation . It focuses mainly on the professional social network LinkedIn , specifically its incidence among students the Faculty management at the University of Economics in Prague. Methodology for data collection are online questionnaires. The conclusions drawn from the research signalling of how many students FM VSE focuses on self-promotion and how many of them are using network LinkedIn for this purpose. The work offers summary and recommendations, which are associated with personal branding. |
