Different aspects of benchmarking
| Autor: | Shimko, V. |
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| Jazyk: | angličtina |
| Rok vydání: | 2017 |
| Předmět: | |
| Popis: | Benchmarking is the process of improving various strategic areas (including economy) that is based on a comparative strategic analysis of the company with industry leaders. It consists of the estimation of the own efficiency, identification the industry leaders and implementation the results of the best in own activities. Benchmarking can be applied in all areas of the company (production and sales, marketing, logistics, etc.). |
| Databáze: | OpenAIRE |
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