| Autor: |
Holle, M., du Maire, M. N., Lindemann, U. |
| Jazyk: |
angličtina |
| Rok vydání: |
2013 |
| Předmět: |
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| Popis: |
Based on the paradigm of open innovation and existing models for identifying requirements of open innovation components (e.g. task, method, product), the Model of Interaction Channels for Motivational Factors (MIC) will be presented in this paper. This model adopts approaches given in literature for allocating motivational factors to interaction channels among the company and external open innovation partners. The exemplary allocation of motivational factors shall give the user of the MIC the possibility to identify into which type of interaction he has already put effort in terms of efficiently motivating external open innovation partners and where are potentials for optimization. |
| Databáze: |
OpenAIRE |
| Externí odkaz: |
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