The impact of emotional storytelling on consumers' acceptance and purchasing intention of cheese and hazelnut with Protected Designation of Origin

Autor:	Kallas, Zein, Rahmani, Djamel, Morcillo, Yolanda, Colomer, Delia, Gil Roig, José Maria
Přispěvatelé:	Sciencesconf.org, CCSD
Jazyk:	angličtina
Rok vydání:	2022
Předmět:	cheese hedonic evaluation PDO hazelnut emotional storytelling [SHS] Humanities and Social Sciences consumers
Popis:	The impact of emotional storytelling on consumers' acceptance and purchasing intention of cheese and hazelnut with Protected Designation of Origin
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=od_______166::04917ea9a874920dae676f19ebcb829c https://hal.archives-ouvertes.fr/hal-03792035 Zobrazit plný text záznamu