23rd International Public Relations Symposium BledCom 2016

Autor: Klarenbeek, Annette, Harmelink, Maartje, Duarte, Joana
Rok vydání: 2016
Předmět:
Popis: ‘Wake up and smell the…’: a discourse analysis on bio digestion in The Netherlands. Against the backdrop of the energy sustainability objectives of 2020, a growing number of projects to generate clean energy are being initiated. However, such initiatives often meet resistance of local governments and citizens (Wüstenhagen, et al. 2007). Citizens express their concerns and form opinions in conversations with each other. Therefore, it is central to gain a deeper insight in how these interactions around sustainable energy forms take place. This presentation is about the discourse analysis of the interaction around a bio digester in the North of the Netherlands, Hoogkerk. Our analysis provides relevant insights into debates around sustainable energy that are important for creating support and for developing a communication strategy.
Databáze: OpenAIRE