Organizational identity expressiveness and perception management. Principles for expressing the organizational identity in order to manage external stakeholders' perceptions of a company
Autor: | Halderen, Mignon |
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Přispěvatelé: | van Riel, Cees, Brown, TJ, Magala, Slawek, van Knippenberg, Daan, Department of Business-Society Management |
Jazyk: | angličtina |
Rok vydání: | 2008 |
Databáze: | OpenAIRE |
Externí odkaz: |