A Case study of Method to Activate and Continue Online Community for Promoting Pro-Environmental Behaviors

Autor:	Kitamura, Takayoshi, Inoue, Kouki, Kamihigashi, Daisuke, Ishii, Hirotake, Shimoda, Hiroshi
Jazyk:	angličtina
Rok vydání:	2015
Předmět:	pro-environmental behavior compliance-gaining strategies online community
Zdroj:	Proceedings of STSS/ISSNP 2015. :179-186
Popis:	The energy consumption in our daily lives has increased rapidly and it has been causing exhaustion of fossil fuel resource and environmental problems. In order to solve these problems, pro-environmental behavior (PEB) in our daily lives is one of the effective solutions. This study has proposed a method to activate and continue the online community for promoting their PEBs based on six principles of social psychology (scarcity, liking, reciprocation, social proof, commitment consistency and response expectation). A case study based on the proposed method was conducted with 14 participants to validate whether it activates and continues online community and promotes their PEBs. STSS(International Symposium on Socially and Technically Symbiotic Systems)/ISSNP(International Symposium on Symbiotic Nuclear Power Systems) 2015: August 25-28, Main Campus of Kyoto University.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=jairo_______::53e9a00ee1dae457485ca0902b0a5275 http://hdl.handle.net/2433/236079 Zobrazit plný text záznamu