オオサカ ノ チュウショウ ラシャ セイヒン シンシ キセイフク キギョウシ
| Jazyk: | japonština |
|---|---|
| Rok vydání: | 2017 |
| Předmět: | |
| Zdroj: | 経営研究. 68(3):1-34 |
| ISSN: | 0451-5986 |
| Popis: | 1 はじめに : 本稿は、筆者の商都大阪の中小アパレル企業史研究の一環として、大阪の中小羅紗製品・紳士既製服企業史を論じる。1950年代の文献(呉羽紡績株式会社調査室編, 1957, 3頁)によれば、当時の日本の主要な既製服生産地は、紳士服と幼児・子供服に特徴がある大阪、婦人服に特徴がある東京、学校服・制服に特徴がある岡山県であった。1960年代後半以降、大阪でも婦人既製服生産が急拡大するが、それまでは紳士既製服生産の方が多かった。それゆえ、本稿では大阪の紳士既製服の流通と生産について論じる。その際、大阪の「流通業ともの作り」の視点から問屋と百貨店の役割に注目したい。…… Osaka has been called a commerce city, and its trade has nurtured the development of the manufacturing sector in the background. Osaka has therefore been not just a commerce city or a manufacturing city. I conducted a study to concretely understand what the city has been like in the context of the wholesale business and manufacturing. I narrowed the focus of this essay to woolen products and menswear, and selected department stores as they were significantly involved in the production of menswear. Department stores, as seen in Mitsukoshi and Daimaru, had been achieving high standards in manufacturing and in their products by directly adopting techniques from the West. On the other hand, menswear wholesalers had been expanding their business by depending on garment subcontractors for the actual manufacturing. The first turning point after WWII occurred in the early 1960s when these wholesalers set up their own factories to respond to the demand for mass produced goods and became manufacturers themselves. Their own factories were first set up within the Osaka Prefecture, and they then exbanded to areas outside the prefecture. Subsequently, in the 1990s, these factories were set up in China through joint ventures. The series of these factory relocations depended on the availability of cheap and abundant labor, and the biggest challenge they faced was when they started working with the Chinese garment industry. If they dealt with one of their concerns and lowered their prices like others, it would go against their existing business model. However, if they did not respond to the situation, they would not remain competitive and face failure. The impact on department stores and menswear manufacturers that had depended on the premium segment was major. Drastic changes took place in the 2000s through major company reorganizations, either as corporate revitalization or business integration. |
| Databáze: | OpenAIRE |
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