Uticaj dizajna Web sajta političke stranke u marketing komunikaciji sa potencijalnim biračima

Rok vydání:	2006
Předmět:	Marketing Upotrebljivi dizajn Potential voters Menadžment Political communication Practical design Politički marketing Website Political marketing Politička komunikacija Web sajt Potencijalni birači Management
Popis:	Upotrebljivi dizajn Web sajta političke stranke utiče na marketing komunikaciju sa potencijalnim biračima i to tako što omogućava brzu, permanentnu i potpunu informisanost o političkoj ideji i nosiocima iste – političkim kandidatima, posetilaca Web sajtova političkih stranaka – potencijalnih birača, kao i kroz ojačavanje ukupnog imidža političke stranke. Practical design of a website of a political party has influence on marketing communication with its potential voters, in a way that it enables fast, permanent and total information on the party’s political idea and its bearers- political candidates, political party website visitors - potential voters, as well as through strengthening the overall image of the political party.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=dris___00968::d1e3c3ceaadf6a0bb8fac62af02a2850 https://www.cris.uns.ac.rs/record.jsf?recordId=75815&source=OpenAIRE&language=en Zobrazit plný text záznamu