Strategies for Sustainable Business and Performance in Brazilian Industrial Companies
| Autor: | Flavia Luciane Scherer, Roberto da Luz Neto, Isak Kruglianskas, Jordana Marques Kneipp, Clandia Maffini Gomes |
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| Jazyk: | angličtina |
| Rok vydání: | 2013 |
| Předmět: |
International market
Value (ethics) lcsh:T Innovation management Organizational culture sustainability lcsh:Technology socio-environmental management Sustainable business Management of Technology and Innovation General partnership performance lcsh:Technology (General) brazilian companies Spite lcsh:T1-995 Business Marketing strategy Research data |
| Zdroj: | Journal of technology management & innovation, Volume: 8 Supplement 1, Pages: 23-23, Published: FEB 2013 Journal of technology management & innovation v.8 suppl.1 2013 SciELO Chile CONICYT Chile instacron:CONICYT Journal of Technology Management & Innovation, Vol 8, Iss 0, Pp 251-263 (2013) |
| Popis: | The study looks to analyze the adoption of strategies for sustainable business and the performance of Brazilian industrial companies. The quantitative character research has involved the execution of a survey. The results have permitted to conclude that the Brazilian companies are enlarging their participation in the international market. However, one must observe that some factors still limit this performance in terms of innovation management and socio-environmental management. Concerning the technological innovation management, one observes that, in spite of the growth of use of external sources of innovation over the last few years, one must still go a long way in the sense of developing a corporate culture that may value the partnership and the collaboration between the companies. Concerning socio-environmental management, the research data confirm the studies by authors mentioned in the literature review who maintain that most Brazilian companies still adopt a reactive stance in relation to these issues. |
| Databáze: | OpenAIRE |
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