В статье рассматриваются коммуникативные стратегии и тактики формирования образа политика в немецких СМИ. The purpose of the article is to provide a systematic description of communicative strategies and tactics of formation of the image of a politician in media discourse. The scope of the study covers pragmalinguistic means of crea-tion of the image of a politician in modern media discourse. The object of the study includes the communicative strategies and tactics of representation of positive and negative images of a politician in media discourse. The study analyzes German media texts of speeches of politicians and interviews with politicians in the media from 2017 to 2020/ Политическая лингвистика, Issue № 4 (82), Pages 60-67
