| Popis: |
The article is aimed at analyzing and substantiating the priority areas of development of the national viticultural and winemaking industry in the conditions of integration into the global market of grapes and wine. Studying and generalizing the scientific developments of domestic specialists on this topic, it was found that the issue of introducing a balanced variety policy in viticulture as a vector of its further sustainable development in the context of integration into the global and European markets are not sufficiently covered in scientific publications. The carried-out analysis of the dynamic development of the industry on the basis of official statistics suggests that viticulture and winemaking in Ukraine, having large-scale natural potential, are in deep crisis and are now uncompetitive in the global market. Such directions of development of the domestic viticultural and winemaking industry are defined and substantiated: introduction of the technology of «grape conveyor» in the production of table grapes with an emphasis on the varieties of early maturation - as a reserve for increase of the cost-efficiency of the wine-growing enterprises; and the optimization of quantity and quality of technical grape varieties for the production of wine, which should affect the quality and, consequently, competitiveness of the national wine product. Prospect for further research in this direction is studying the potential for Ukrainian viticulture and winemaking to reach a competitive level, in line with the regulations and standards of the European Union. |
