Co-Development of Supply Chain in the BOP Markets
| Autor: | Wei-Jung Shiang, Tsai Chi Kuo, Jessica Hanafi, Sz Ying Chen |
|---|---|
| Jazyk: | angličtina |
| Rok vydání: | 2018 |
| Předmět: |
Supply chain
Geography Planning and Development Co-development TJ807-830 Management Monitoring Policy and Law Gap analysis TD194-195 Renewable energy sources 0502 economics and business GE1-350 importance performance analysis Value chain Industrial organization bottom of the pyramid (BOP) supply chain management Supply chain management Bottom of the pyramid Environmental effects of industries and plants Renewable Energy Sustainability and the Environment 05 social sciences Environmental sciences Multinational corporation 050211 marketing Business 050203 business & management |
| Zdroj: | Sustainability, Vol 10, Iss 4, p 963 (2018) Sustainability; Volume 10; Issue 4; Pages: 963 |
| ISSN: | 2071-1050 |
| Popis: | The challenge for enterprises to enter the market in the bottom of the pyramid (BOP) segment is to revise their supply chain design. This article compiles the cases that demonstrate how enterprises can successfully enter BOP markets. Factors are extracted and analyzed according to the stages of the value chain and the supply chain. Furthermore, the Importance—Performance Analysis (IPA) is used to explore the gap and the opportunities for improvement. Also, the multinational enterprises (MNEs) in Taiwan and local manufacturers in Indonesia are compared for their suitability to the different business strategies. Results of these analyses could serve as a gap analysis tool for decision-making and business strategies entering the BOP market. |
| Databáze: | OpenAIRE |
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