#CRCFREE: Using Social Media to Reduce Colorectal Cancer Risk in Rural Adults
| Autor: | Heather M. Bush, Jennifer Hatcher, Mollie E. Aleshire, Omar A. Contreras, Adebola Adegboyega, Kaitlin Voigts Key |
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| Rok vydání: | 2020 |
| Předmět: |
Male
Rural Population Gerontology Health (social science) Social Psychology Colorectal cancer Health Behavior Population Pilot Projects Health Promotion Article 03 medical and health sciences Risk Factors Intervention (counseling) medicine Humans Social media education Early Detection of Cancer Aged Appalachian Region education.field_of_study 030505 public health business.industry Rural health Public Health Environmental and Occupational Health Middle Aged medicine.disease Focus group Outcome and Process Assessment Health Care Health promotion Female Colorectal Neoplasms 0305 other medical science business Risk Reduction Behavior Social Media Body mass index |
| Zdroj: | Am J Health Behav |
| ISSN: | 1087-3244 |
| Popis: | Objectives: In this study, we pilot-tested #CRCFree, a Facebook-based intervention aimed at reducing colorectal cancer (CRC) risk in rural Appalachian adults at risk for CRC. Methods: Participants were 56 rural Appalachian adults aged > 50 years. Daily #CRCFree Facebook posts addressed diet, physical activity, and CRC screening. Participants' sociodemographics, diet, body mass index, physical activity, and CRC screening status were measured pre- and post-intervention. The Healthy Eating Index (HEI) and the Dietary Inflammatory Index (DII) assessed dietary patterns. Facebook engagement was measured throughout the intervention. A post-intervention focus group evaluated intervention acceptability. Results: Participants were Caucasian, aged 58 ± 6 years, and predominantly female (66%). Post-intervention, HEI scores increased (49.9 ± 9.9 vs 58.6 ± 12.1, p = Conclusions: These results provide preliminary evidence to support using Facebook to address CRC risk in this population. Participants were responsive to this intervention, and Facebook is a novel and accessible modality for health promotion. |
| Databáze: | OpenAIRE |
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