Naturalness as a safe haven: parental consumption practices and the management of risk
| Autor: | Sidse Schoubye Andersen, Lotte Holm |
|---|---|
| Rok vydání: | 2018 |
| Předmět: |
Risk
0301 basic medicine Consumption (economics) Value (ethics) Naturalness 030109 nutrition & dietetics Consumption practices media_common.quotation_subject 05 social sciences Economics Econometrics and Finance (miscellaneous) Purity Childhood Developmental psychology 03 medical and health sciences Originality 0502 economics and business Parental consumption practices 050211 marketing Safe haven Safety Life-span and Life-course Studies Construct (philosophy) Psychology media_common |
| Zdroj: | Andersen, S S & Holm, L 2018, ' Naturalness as a safe haven : parental consumption practices and the management of risk ', Young Consumers, vol. 19, no. 3, pp. 296-309 . https://doi.org/10.1108/YC-12-2017-00763 |
| ISSN: | 1747-3616 |
| DOI: | 10.1108/yc-12-2017-00763 |
| Popis: | PurposeThis paper aims to present an analysis of the various dimensions of naturalness that shape the consumption practices of parents with young children.Design/methodology/approachThe study builds on semi-structured interviews with 17 mothers and fathers focusing on parental decision-making in everyday consumption from pregnancy to the first years of the child’s life.FindingsNaturalness is a tool allowing parents to navigate in a world of risks and part of an everyday consumption practice that constructs and maintains children as vulnerable and parents as responsible. Parents perceive naturalness as something with three dimensions: familiarity, purity and culture. These three dimensions lead to different parental practices around consumption.Originality/valueThe analysis contributes to the authors’ understanding of parenting, childhood, risk, safety and consumption by showing how and why parents of young children construct naturalness as a three-dimensional ideal in their consumption practices. PurposeThis paper aims to present an analysis of the various dimensions of naturalness that shape the consumption practices of parents with young children.Design/methodology/approachThe study builds on semi-structured interviews with 17 mothers and fathers focusing on parental decision-making in everyday consumption from pregnancy to the first years of the child’s life.FindingsNaturalness is a tool allowing parents to navigate in a world of risks and part of an everyday consumption practice that constructs and maintains children as vulnerable and parents as responsible. Parents perceive naturalness as something with three dimensions: familiarity, purity and culture. These three dimensions lead to different parental practices around consumption.Originality/valueThe analysis contributes to the authors’ understanding of parenting, childhood, risk, safety and consumption by showing how and why parents of young children construct naturalness as a three-dimensional ideal in their consumption practices. |
| Databáze: | OpenAIRE |
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