Look to others before you leap:A systematic literature review of social information effects on donation amounts
| Autor: | Claire van Teunenbroek, René Bekkers, Bianca Beersma |
|---|---|
| Přispěvatelé: | Civil Society and Philantropy (CSPh), Sociology, Organization Sciences, Network Institute, Organization & Processes of Organizing in Society (OPOS) |
| Jazyk: | angličtina |
| Rok vydání: | 2020 |
| Předmět: |
business.industry
05 social sciences systematic literature review Public relations 0506 political science social information donation amounts Systematic review Donation 0502 economics and business 050602 political science & public administration 050207 economics business Psychology Social information social norms Social Sciences (miscellaneous) social influence Social influence |
| Zdroj: | van Teunenbroek, C, Bekkers, R & Beersma, B 2020, ' Look to others before you leap : A systematic literature review of social information effects on donation amounts ', Nonprofit and Voluntary Sector Quarterly, vol. 49, no. 1, pp. 53-73 . https://doi.org/10.1177/0899764019869537 Nonprofit and Voluntary Sector Quarterly, 49(1), 53-73. Sage Publications |
| ISSN: | 0899-7640 |
| DOI: | 10.1177/0899764019869537 |
| Popis: | People are often influenced by information about other people’s behavior, that is, social information. Social information is frequently used by practitioners hoping to increase charitable giving, while the precise mechanisms through which social information works are unknown. We conducted a systematic literature review of 35 studies reporting on the effects of social information on charitable giving. We show that several studies report no or even negative effects and that a theoretical understanding of social information effects is lacking. We integrate the empirical findings in the wider fields of social psychology and behavioral economics and propose an integrative theoretical model. The model includes four mediators and three moderators that can explain positive and negative effects of social information. This theoretical framework can assist researchers to obtain a deeper understanding of social information and support practitioners in implementing giving tools in donation campaigns. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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