When does playing hard to get increase romantic attraction?

Autor:	Ping Dong, Jayson S. Jia, Xianchi Dai
Rok vydání:	2014
Předmět:	Male Motivation Experimental and Cognitive Psychology Affect (psychology) Love Romance Attraction Interpersonal attraction Affect Young Adult Interpersonal relationship Developmental Neuroscience Humans Female Interpersonal Relations Human Courtship Psychology Social psychology General Psychology
Zdroj:	Journal of Experimental Psychology: General. 143:521-526
ISSN:	1939-2222 0096-3445
DOI:	10.1037/a0032989
Popis:	Folk wisdom suggests playing hard to get is an effective strategy in romantic attraction. However, prior research has yielded little support for this belief. This article seeks to reconcile these contrasting views by investigating how 2 hitherto unconsidered factors, (a) the asymmetry between wanting (motivational) and liking (affective) responses and (b) the degree of psychological commitment, can determine the efficacy of playing hard to get. We propose that person B playing hard to get with person A will simultaneously increase A's wanting but decrease A's liking of B. However, such a result will only occur if A is psychologically committed to pursuing further relations with B; otherwise, playing hard to get will decrease both wanting and liking. Two studies confirm these propositions. We discuss implications for interpersonal attraction and the interplay between emotion and motivation in determining preferences.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_dedup___::db98fca4bd83f0e308780b04ae5ac40a https://doi.org/10.1037/a0032989 Zobrazit plný text záznamu