Wpływ wybranych czynników społeczno-demografi cznych i ekonomicznych na preferencje i zachowania studentów na rynku produktów mleczarskich
Autor: | Jąder, Karolina |
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Jazyk: | polština |
Rok vydání: | 2015 |
Předmět: |
Productivity Analysis
Consumer/Household Economics place of origin financial situation Production Economics Demand and Price Analysis Public Economics Crop Production/Industries FOS: Economics and business Health Economics and Policy Community/Rural/Urban Development Farm Management sex Agribusiness Environmental Economics and Policy Institutional and Behavioral Economics Land Economics/Use Research Methods/ Statistical Methods preferences Marketing milk Research and Development/Tech Change/Emerging Technologies Agricultural Finance students International Relations/Trade dairy products Resource /Energy Economics and Policy Risk and Uncertainty Livestock Production/Industries Industrial Organization Teaching/Communication/Extension/Profession fi nancial situation Political Economy Financial Economics Food Security and Poverty Agricultural and Food Policy International Development Labor and Human Capital Food Consumption/Nutrition/Food Safety |
DOI: | 10.22004/ag.econ.252499 |
Popis: | The aim of the study was to determine the infl uence of characteristics such as sex, place of origin and fi nancial situation on the preferences and behaviour of students on the dairy products market. The analysis was based on primary data from a survey, conducted among 200 students of the University of Life Sciences in Poznan. It was found that all the characteristics differentiate the behaviour of the students, but the greatest eff ect was observed in the case of sex. Women consume dairy products more often, and when it comes to consumption of milk they choose low-fat products. For women the most important are special off ers and nutrient contents, while male students choose dairy products often guided by their price. The place of origin mainly aff ected the frequency of milk consumption: the respondents, who come from villages and smaller towns declared the most frequent consumption. The fi nancial situation mainly infl uenced the consumption of dairy products: richer students consume more dairy products. When purchasing they pay attention mainly to the taste and brand of the products. |
Databáze: | OpenAIRE |
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