An Orchestral Audience: Classical Music and Continued Patterns of Distinction

Autor: Crawford, G, Gosling, VK, Bagnall, G, Light, BA
Rok vydání: 2014
Předmět:
Zdroj: Cultural Sociology. 8:483-500
ISSN: 1749-9763
1749-9755
DOI: 10.1177/1749975514541862
Popis: This paper considers the key findings of a year-long collaborative research project focusing on the audience of the London Symphony Orchestra and their introduction of a new mobile telephone (‘app’) ticketing system. A mixed-method approach was employed, utilizing focus groups and questionnaires with over 80 participants, to research a sample group of university students. This research develops our understanding of classical music audiences, and highlights the continued individualistic, middle-class, and exclusionary culture of classical music attendance and patterns of behaviours. The research also suggests that a mobile phone app does prove a useful mechanism for selling discounted tickets, but shows little indication of being a useful means of expanding this audience beyond its traditional demographic.
Databáze: OpenAIRE