Seniors, satisfaction, and customer loyalty in the social housing sector

Autor:	Pjc Patrick Dogge, Jjam Jos Smeets
Přispěvatelé:	Real Estate and Urban Development
Rok vydání:	2001
Předmět:	Public housing media_common.quotation_subject Loyalty Biomedical Engineering Questionnaire Demographic economics Landlord Business Geriatrics and Gerontology Marketing Gerontology media_common Loyalty business model
Zdroj:	Gerontechnology, 1(2), 122-124. International Society for Gerontechnology
ISSN:	1569-111X 1569-1101
DOI:	10.4017/gt.2001.01.02.006.00
Popis:	Housing satisfaction and customer loyalty among seniors in the social rented housing sector is the subject of this study. A questionnaire survey was performed among about 6000 tenants, half of them being 55+ years of age. Older tenants showed both a higher % of satisfied households (92%), and more loyalty towards their landlord (80%) as compared to younger households that lived satisfactory. Offering sheltered or assistive housing to older tenants would further induce the tenants’ loyalty to their current landlord, a housing association.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d1a9f45ddf83d0a3b069dcd533119133 https://doi.org/10.4017/gt.2001.01.02.006.00 Zobrazit plný text záznamu