Sosiaalisen median hyödyntäminen nuorten palvelujen yhteiskehittämisessä

Autor:	Valtteri Kaartemo, Harri Jalonen, Miika Vähämaa, Jussi Kokkola
Jazyk:	finština
Rok vydání:	2021
Předmět:	Value (ethics) Service (business) business.industry Discourse analysis value creation social media Context (language use) Public relations Knowledge base Co-creation Social media Sociology Artikkelit business Nexus (standard) co-creation
Zdroj:	Hallinnon Tutkimus
ISSN:	2343-4309 0359-6680
Popis:	Co-creation assumes an interactive and dynamic relationship where value is created at the nexus of interaction. Co-creating value is challenging with marginalized youths. In this article, social media is seen as an underutilized resource for developing services. This article approaches social media as a context from which it is possible to derive information that would otherwise be unattainable. Using data from a Finnish discussion board, this article answers the following question: How can the experiences of socially withdrawn youth shared on social media be used to enrich the knowledge base on service co-creation processes? The empirical data consist of messages on the Hikikomero discussion forum, which were analysed using a combination of unsupervised machine learning and discourse analysis. The results show that social media provides a window into the everyday lives of socially withdrawn youths, offering information that could be used to develop public services
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_dedup___::ced4d499090ebcb7e18513f8f49769a4 https://journal.fi/hallinnontutkimus/article/view/107611 Zobrazit plný text záznamu