Institutional Specialization and Survival: Theory and Evidence from the French Film Industry

Autor: Julien Jourdan
Přispěvatelé: Dauphine Recherches en Management (DRM), Université Paris Dauphine-PSL, Université Paris sciences et lettres (PSL)-Université Paris sciences et lettres (PSL)-Centre National de la Recherche Scientifique (CNRS)
Rok vydání: 2018
Předmět:
Zdroj: Strategy Science
Strategy Science, 2018, 3 (2), ⟨10.1287/stsc.2018.0058⟩
ISSN: 2333-2077
2333-2050
DOI: 10.1287/stsc.2018.0058
Popis: Firms increasingly face fragmented institutional environments where stakeholders endorse different institutional logics. Although the effects of market specialization have been extensively studied, we do not know much about the firm-level implications of institutional specialization, i.e., when firms demonstrate consistent conformity to an institutional logic. In this study, I explore whether and to what extent institutional specialization affects firm survival. In contrast with arguments and evidence highlighting the potential negative survival effect of market specialization, I posit that institutional specialization is positively associated with survival. Because they may be more skilled at interacting with stakeholders, which perceive them as more appealing and understandable, institutional specialists, I argue, are more likely than other firms to form and maintain the reciprocal stakeholder relationships needed to operate and survive. I expect the survival benefit of institutional specialization to be accentuated when the contrast between logics decreases. I test and find support for these ideas using unique population data on French film producers (1994–2008).
Databáze: OpenAIRE