From Ideation to Realization:Essential Steps and Activities for Realizing Data-Driven Business Models
| Autor: | Paul Drews, Hergen Eilert Lange |
|---|---|
| Přispěvatelé: | Guedria, Wided, Proper, Henderik A., Verelst, Jan, Hacks, Simon, Timm, Felix, Sandkuhl, Kurt, Fellmann, Michael, da Silva Serapiao Leal, Gabriel, Payan, Mathias, Komarov, Mikhail, Maltseva, Svetlana, Uskenbayeva, Raissa, Nazarov, Dmitry, Ge, Mouzhi, Helfert, Markus, Ehrlinger, Lisa |
| Jazyk: | angličtina |
| Rok vydání: | 2020 |
| Předmět: |
Structure (mathematical logic)
0209 industrial biotechnology Process management Computer science Process (engineering) 05 social sciences Business informatics 02 engineering and technology Business model Ideation Business models Data-driven Data monetization 020901 industrial engineering & automation Resource (project management) Realization 0502 economics and business Key (cryptography) Realization (systems) 050203 business & management |
| Zdroj: | Lange, H & Drews, P 2020, From Ideation to Realization : Essential Steps and Activities for Realizing Data-Driven Business Models . in W Guedria, H A Proper, J Verelst, S Hacks, F Timm, K Sandkuhl, M Fellmann, G da Silva Serapiao Leal, M Payan, M Komarov, S Maltseva, R Uskenbayeva, D Nazarov, M Ge, M Helfert & L Ehrlinger (eds), Proceedings-2020 IEEE 22nd Conference on Business Informatics, CBI 2020 : Proceedings, Antwerp, Belgium 22-24 June 2020, Volume 2 – Research-in-Progress and Workshop Papers . vol. 2, 9140222, IEEE ... Conference on Business Informatics, vol. 2, IEEE-Institute of Electrical and Electronics Engineers Inc., Los Alamitos, pp. 20-29, 22nd IEEE International Conference on Business Informatics 2020, Antwerpen, Belgium, 22.06.20 . https://doi.org/10.1109/CBI49978.2020.10054 CBI (2) |
| DOI: | 10.1109/CBI49978.2020.10054 |
| Popis: | Data have become a key resource for competition in several industries. As a response to this challenge, companies seek to create and realize data-driven business models (DDBMs). Although the ideation of DDBMs has been the subject of research, the realization of DDBMs remains an under-researched area. In this paper, we present a four-step process for guiding the realization of DDBMs. This process is grounded in a two-step literature review of research related to DDBMs and business model realization (BMR). By drawing on the four steps of BMR and six dimensions of DDBMs, the process locates 54 activities for realizing DDBMs. Furthermore, we cluster the activities to develop a consolidated model and demonstrate the application of the process by applying it to three case studies from the literature. The process is a starting point for further research on the realization of DDBMs and helps companies structure their activities for realizing a DDBM. |
| Databáze: | OpenAIRE |
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