| Popis: |
There is no shortage of existing web survey platforms. Generally, along with user-friendly questionnaire design tools, they allow users to manage lists of contacts to which surveys may be distributed through different communication channels. However, for the fielding of cross-national high quality surveys, major shortcomings remain. First, access to panelist data should be confined to local national coordinators, and while it needs to be kept up to date, probably not all of it is appropriate to be shared with a third-party survey platform. Second, survey orchestration should be handled centrally (at the so-called ‘headquarter’ level), but without detailed access to individual panelist data. Third, contact modes with panelists not only must include both email and SMS, but they should be possible to freely intertwine during fieldwork: for example, sending an email invite and an SMS reminder. A review of existing survey platforms showed that none would meet these three constraints single-handedly. Hence the need for a dedicated sample management layer that, paired with a survey platform, makes a whole that is fit to meet the needs of cross-national and centrally orchestrated surveys. That is precisely the gap that WPSS tries to fill. |
