Understanding Small Business Entrepreneurial Activity in the Nigerian Bottom of the Pyramid (BoP) and Informal Economy
| Autor: | Eghosa Igudia, Bamidele A. Wale-Oshinowo, Chijioke Dike Uba |
|---|---|
| Rok vydání: | 2022 |
| Předmět: |
Economics and Econometrics
Entrepreneurship Demographics Informal sector Bottom of the pyramid business.industry random sampling business activity bottom of pyramid entrepreneurial activity Context (language use) entrepreneurs informal sector Small business Indigenous law.invention informal economy enytrepreneurship small business demographics law Development economics CLARITY Business and International Management business |
| Zdroj: | International Journal of Entrepreneurship and Small Business. 1:1 |
| ISSN: | 1741-8054 1476-1297 |
| DOI: | 10.1504/ijesb.2022.10033437 |
| Popis: | The file attached to this record is the author's final peer reviewed version. Despite a significant and rapid evolution of the Bottom of the Pyramid (BoP) and Informal Economy concepts, there is still a lack of clarity by researchers on the definition and nature of the BoP populations being studied and how activities in BoP markets intersect with those in the Informal Economy. The current study contributes to the literature in the area by exploring the nature of small business activity at the BoP within the specific Nigerian informal economy context. The research consisted of street-by street survey and spatial random sampling of indigenous entrepreneurs in the Nigerian informal economy. Findings highlights the unique characteristics of BoP and Non-BoP entrepreneurs and the mediating role of demographics and perceptions of self/others in entrepreneurship in the informal sector (for BoP entrepreneurs and non-BoP entrepreneurs) and are discussed in relation to the previous literature, theory and practice. |
| Databáze: | OpenAIRE |
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