Experiencing global culture in Vatel: Implications of using knowledge management concepts for approaching culture in professional communication
Autor: | Alexandra Broillet, Sabine Emad, Claudette John, Constance Kampf |
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Rok vydání: | 2015 |
Předmět: |
Virtual Business Game
Knowledge management business.industry Global culture media_common.quotation_subject Professional communication Context (language use) Public relations – Knowledge Management Hospitality industry Cultural globalization Cultural analysis Learning experience Sociology Ideology business Function (engineering) media_common Meaning (linguistics) |
Zdroj: | IPCC Kampf, C E, Broillet, A, John, C & Emad, S 2015, Experiencing Global Culture in Vatel : Implications of using knowledge management concepts for approaching culture in professional communication . in Professional Communication Conference (IPCC), 2015 IEEE International . IEEE Professional Communication Society, Limerick, Ireland, IEEE Professional Communication Society, Limerick, Ireland, 12/07/2015 . https://doi.org/10.1109/IPCC.2015.7235774 |
DOI: | 10.1109/ipcc.2015.7235774 |
Popis: | To explore the meaning of “global culture” in a professional communication context, this paper explores the “unsettled” global culture of Vatel, a private business school educating students from nearly 50 different countries for the hospitality industry. This paper explores the role of knowledge management in understanding global culture, arguing that the notion of “unsettled” cultures demonstrates how ideologies function in global settings and draw on national “settled” cultural resources. In unpacking different aspects of Vatel's culture this paper questions assumptions built into cultural frames of reference by offering a global culture frame, drawing on cultural resources from country based “settled” cultural contexts, and reflects on how global cultural contexts can benefit from a knowledge management approach to this dynamic between “settled” cultural contexts and “unsettled” cultural ideologies that frame global cultural experiences. This approach to culture offers an opportunity for professional and technical communicators to reflect on global cultural contexts in the workplace. |
Databáze: | OpenAIRE |
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