Ups and Downs: The Role of Legitimacy Judgment Cues in Practice Implementation
| Autor: | Rodolphe Durand, Anne Jacqueminet |
|---|---|
| Přispěvatelé: | Groupement de Recherche et d'Etudes en Gestion à HEC (GREGH), Ecole des Hautes Etudes Commerciales (HEC Paris)-Centre National de la Recherche Scientifique (CNRS), HEC Research Paper Series |
| Jazyk: | angličtina |
| Rok vydání: | 2020 |
| Předmět: |
Value (ethics)
media_common.quotation_subject Strategy and Management Subsidiary 050109 social psychology Conformity MANAGERIAL AND ORGANIZATIONAL COGNITION Management of Technology and Innovation 0502 economics and business Cognitive dissonance 0501 psychology and cognitive sciences SURVEY INTERNATIONAL MANAGEMENT MANAGERIAL AND ORGANIZATIONAL COGNITION CORPORATE SOCIAL RESPONSIBILITY Business and International Management Institutional theory CORPORATE SOCIAL RESPONSIBILITY Legitimacy media_common business.industry 05 social sciences Authorization Public relations General Business Management and Accounting SURVEY INTERNATIONAL MANAGEMENT Multinational corporation Corporate social responsibility [SHS.GESTION]Humanities and Social Sciences/Business administration business Psychology Social psychology 050203 business & management |
| Popis: | We explore the way validity and propriety cues contribute to legitimacy judgments about a practice and explain whether the subunit of a large firm increases or decreases the implementation of this practice. Empirically, we examine the extent to which 65 subsidiaries of a multinational enterprise implemented three corporate social responsibility practices. Adopting a set-theoretic approach, we find that both validity and propriety cues are extremely relevant to the understanding of subunits’ implementation of practices over time. The endorsement of a practice in a subunit’s environment plays a particularly crucial role in the extent to which it is implemented, relative to authorization by the parent firm. Furthermore, subunits strongly rely on the active evaluation of the practice’s propriety, such that the consonance between the two propriety dimensions (strategic importance and value compatibility) is central to implementation increase, while dissonance between them can favor implementation decrease. By advancing our understanding of legitimacy judgment formation and practice implementation patterns, our study enriches explanations of organizational conformity and decoupling, and contributes to our understanding of how firms respond to multiple institutional demands. |
| Databáze: | OpenAIRE |
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