The supply chains of cow grass-fed milk
Autor: | Damiano Cortese, Giampiero Lombardi, Giovanni Peira |
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Jazyk: | angličtina |
Rok vydání: | 2019 |
Předmět: |
Milk
grass fed milk hay milk pasturage milk dairy farms consumer milk market quality milk sustainability value creation Supply chain value creation consumer dairy farms sustainability Cattle feeding grass fed milk pasturage milk Product (business) Agricultural science Milk Willingness to pay Sustainability quality milk Hay Production (economics) Herding Business hay milk milk market |
Popis: | For over 30 years, the EU dairy sector has operated within the framework of milk quotas, which were introduced in 1984 to address the problem of surplus production. Their abrogation in April 2015 and the high volatility of milk prices led the milk market to question the sustainability of its production models. Herding about 130,000 dairy cows and with a yearly production of around 840,000 tons of milk, Piedmont is an important Italian dairy region. Although milk is mainly processed by the dairy industry, the interest in a high-nutritional profile product, produced foraging cows only herbage and/or hay, is on the increase. After an overview of the Italian and international milk markets, this chapter defines what grass-fed milk is. It then goes on to analyze some representative grass-fed milk production systems in northern Italy and a successful case study in Europe. Lastly, after a discussion on systems’ sustainability, it reports some consumer surveys on inclination to consume grass-fed milk and on consumers’ willingness to pay for them. |
Databáze: | OpenAIRE |
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