Alliance performance and subsequent make-or-ally choices

Autor:	Charlotte R. Ren, Louis Mulotte, Pierre Dussauge, Jaideep Anand
Přispěvatelé:	Research Group: Strategy and Organization, Department of Management
Jazyk:	angličtina
Rok vydání:	2022
Předmět:	aircraft manufacturing industry BTOF alliance Strategy and Management competitive intensity Business and International Management breakthrough performance new product introduction
Zdroj:	Strategic Management Journal, 43(11), 2382-2413. Wiley-Blackwell
ISSN:	1097-0266 0143-2095
DOI:	10.1002/smj.3410
Popis:	We examine how the performance of a firm's prior alliances influences its propensity to persist with the alliance mode or switch to independent operations in the context of new product introductions (NPIs). Drawing on the behavioral theory of the firm (BTOF), we argue that a firm's alliance performance has a U-shaped effect on its likelihood of undertaking the subsequent NPI independently and that competitive intensity strengthens this U-shaped relationship. We also predict that firms with above-aspiration alliance performance are more likely to achieve breakthrough performance in the subsequent NPI if they switch to independence than if they continue to ally. Data on NPIs in the global aircraft manufacturing industry (1944-2000) support our hypotheses. Our study extends the alliance literature and contributes to research on how firm performance influences subsequent strategic choices.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_dedup___::963620b604663169ade2df1e94bded91 https://doi.org/10.1002/smj.3410 Zobrazit plný text záznamu Plný text ve formátu PDF Plný text ve formátu HTML
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