Consumption and perception of processed fruits in the Western Balkan region
Autor: | Jasna Milosevic, Cristina Mora, K.L. Zimmermann, Jure Pohar, Siet J. Sijtsema, Zaklina Stojanovic, Ružica Butigan, Magali Esteve, Miljan Cvetković, Boban Mugosa, Igor Spiroski |
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Jazyk: | angličtina |
Rok vydání: | 2012 |
Předmět: |
Western Balkan countries
home-grown processed fruit consumption perception motives and barriers Dried fruit 030309 nutrition & dietetics media_common.quotation_subject Industrial production Target groups 03 medical and health sciences Agricultural science LEI Consumer & behaviour LEI Consument en Gedrag (CONS & GEDRAG) 0404 agricultural biotechnology Perception LEI Consument and Behaviour countries LEI Consument & Gedrag Food science choice media_common Consumption (economics) 0303 health sciences JAMS 04 agricultural and veterinary sciences 040401 food science Product (business) Fruit juice Business Food Science |
Zdroj: | Food Science and Technology = Lebensmittel-Wissenschaft und Technologie, 49(2), 293-297 Food Science and Technology = Lebensmittel-Wissenschaft und Technologie 49 (2012) 2 |
ISSN: | 0023-6438 |
DOI: | 10.1016/j.lwt.2012.07.025 |
Popis: | The aim of the study was to gain a better understanding of the consumption and perception of processed fruits in Western Balkan countries in order to support consumer-oriented product development. In-depth interviews (n = 183) were used to explore the consumption of processed fruits, the motives to consume such fruits and the barriers to doing so in Bosnia and Herzegovina, Croatia, Macedonia, Montenegro, Serbia and Slovenia. The Western Balkan region has a rich tradition of home-made fruit products, which might influence consumers' perception of processed fruits. Generally, more fruit juice is consumed in these countries than jams and dried fruits. Motives to consume fruit products are taste and health, and being a substitute when fresh fruit is unavailable. The most important barriers to the consumption of processed fruits are price and a preference for fresh fruits; also mentioned were availability, product safety and the absence of habitual consumption of such products. Consumers express that they prefer home-processed to industrial products, as they trust neither the producers nor the ingredients. Recommendations are presented for consumer-oriented product development and innovations in fruit processing, in which target groups, consumption moment, and perception of fruit and processed fruit should be taken into consideration. |
Databáze: | OpenAIRE |
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