The Semiotics of Typography in Literary Texts. A Multimodal Approach
| Autor: | Nina Nørgaard |
|---|---|
| Rok vydání: | 2009 |
| Předmět: |
Literature and Literary Theory
media_common.quotation_subject Perspective (graphical) Art typography multimodality distinctive features icon index discursive import Linguistics Sketch Multimodality typografi multimodalitet distinktive træk ikon indeks diskursiv import Semiosis Meaning (semiotics) Typography Semiotics Icon computer computer.programming_language media_common |
| Zdroj: | Nørgaard, N 2009, ' The semiotics of typography in literary texts. A multimodal approach. ', Orbis Litterarum, vol. 64, no. 2, pp. 141-160 . https://doi.org/10.1111/j.1600-0730.2008.00949.x |
| ISSN: | 1600-0730 0105-7510 |
| DOI: | 10.1111/j.1600-0730.2008.00949.x |
| Popis: | This article explores from a multimodal perspective the extent to which the visual aspect of printed verbal language is meaning-making in its own right, and how it interacts with other modes of meaning in a complex process of semiosis. To this end, the article deploys and examines the approach to multimodal discourse proposed, for instance, by Kress & Van Leeuwen (2001) and Baldry & Thibault (2006), and, more specifically, the multimodal approach to typography suggested by Van Leeuwen (2005b; 2006), in order to sketch out a methodological framework applicable to the description and analysis of the semiotic potential of typography in literary texts. |
| Databáze: | OpenAIRE |
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