Polycode as a multimodality of academic discourse
Autor: | Bella Kabanyan, Elena N. Luchinskaya, Rosa Volkova, Yury Luchinsky |
---|---|
Rok vydání: | 2021 |
Předmět: |
Technological change
Emerging technologies Energy (esotericism) Social environment 02 engineering and technology Linguistics Code (semiotics) Multimodality Environmental sciences 030507 speech-language pathology & audiology 03 medical and health sciences 0202 electrical engineering electronic engineering information engineering Selection (linguistics) GE1-350 020201 artificial intelligence & image processing Sociology 0305 other medical science |
Zdroj: | E3S Web of Conferences, Vol 273, p 12160 (2021) |
ISSN: | 2267-1242 |
DOI: | 10.1051/e3sconf/202127312160 |
Popis: | The article is devoted to the study of polycode in academic discourse. The purpose of the article is to describe polycode as one of the parameters of academic discourse, understood as a complex social and communicative activity in education. Academic discourse includes subjects, objects, and products of communication in a particular social environment. The article raises the question of the use of polycode in the educational environment at the university. Polycode is understood as a strategy, or a technique by which participants of communication are influenced by complex code systems. It is proved that in the terms of modern technological progress, new technologies help to use the effective ways of presenting information during academic discourse based on computer technologies, various resources and services, that is a combination of various semiotic codes. Linguocognitive and linguopragmatic approaches are actual in the determination and selection of semiotic codes, both verbal and non-verbal and necessary for certain educational situation. The study emphasizes that most modern texts are multimodal, created and represented by various semiotic codes and channels, as well as modes (image, writing, speech, etc.) of communication. |
Databáze: | OpenAIRE |
Externí odkaz: |