Comparing results of ranking conjoint analyses, best–worst scaling and discrete choice experiments in a nonhypothetical context
| Autor: | Jose Maria Gil, Montserrat Costa-Font, Ahmed Yangui, Faical Akaichi |
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| Přispěvatelé: | Universitat Politècnica de Catalunya. Departament d'Enginyeria Agroalimentària i Biotecnologia, Universitat Politècnica de Catalunya. CREDA - Centre de Recerca en Economia i Desenvolupament Agroalimentari |
| Jazyk: | angličtina |
| Rok vydání: | 2019 |
| Předmět: |
Economics and Econometrics
Consumers -- Attitudes Context (language use) External validity Willingness to pay Consistency (statistics) 0502 economics and business Statistics external validity Consumidors -- Actituds best–worst scaling Ranking conjoint analysis 050207 economics Mathematics discrete choice experiment 05 social sciences Comparability Agricultural and Biological Sciences (miscellaneous) Conjoint analysis Ranking Enginyeria agroalimentària::Aspectes econòmics [Àrees temàtiques de la UPC] Discrete choice experiment Agricultural and Food Policy Best–worst scaling Predictive power Agrotech 050202 agricultural economics & policy willingness to pay |
| Zdroj: | UPCommons. Portal del coneixement obert de la UPC Universitat Politècnica de Catalunya (UPC) |
| Popis: | This study assesses the comparability of discrete choice experiment (DCE), ranking conjoint analysis (RCA) and multiprofile best–worst scaling (BWS) in a nonhypothetical context in terms of estimated partworths, willingness to pay (WTP), response consistency and external validity. Overall, the results suggest that: (i) the conjoint analysis formats that were used in this study provide similar estimated WTP, but different estimated partworths and computed external validity; (ii) the inclusion of the full ranking information in the estimation of the parameters of interest affects the estimated partworths, but not the estimated WTP; and (iii) it is more appropriate to use multiprofile BWS over DCE and RCA because it has better predictive power of consumers’ preferences and provides estimated WTP comparable to those obtained in the others conjoint analysis formats. The BWS’ cognitive process could be considered clearness for participants implying significant increment of its predictive power. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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