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Well, Dr Neuropsychonomist, behaviourism is the mirror that reflects penchants, philosophies, and other psychological states. Choice making is a rudimentary human action. Choices craft anthropological (and business) lives. The arena of (global) business is time and again acquiring a multifaceted, multifarious, complicated and a knotty architecture with wide - ranging and vigorous, originality and novelty that has developed as a catalyst for performance and concert for business and business management albeit the problematic settings. In such a mosaic of conditions, it becomes vivacious to fruitage powerful, astute businesses that generate enthusiastic doppelgänger of business leadership. The world of management is in acceptance to the fact that the classical boundaries, frontiers borderlines and front lines between undercurrents of economics, psychology, commerce, markets and business has amalgamated into a unified scholarship notably; Neuromanagement. Neuro - management challenges customary management postus. This ‘New World’ has embraced covertly and overtly embraced the world of neuroscience, neurobiology and multidisciplinary science (undercurrents of heredity, genetics, molecular biology and cellular sciences) that syndicates neurophysiology; all five sense organs included. This cumulative dynamics (science of ‘choice behaviour’ concept of ‘thought’) has embraced allied physiological mechanics like gut feeling, emotions, eye tracking, eye tracing, eye gazing, heartbeat, blood chemistry skin conductance and along with the dynamics of choice making has given birth to an ‘Era of Neuromanagement’; that symbolises a spate of bio (economic) - revolution. This has in fact generated waves that obligated choice behaviour and accretion of choices. Not to forget is the association of considerations of Darwin’s Survival of the Fittest (best ‘fitted,’ or best ‘adapted,’ to its atmosphere is most likely to occur). |
