The packaging-free product market: A renewal of practices
| Autor: | Maud Daniel - Chever, Élisa Monnot, Fanny Reniou, Lucie Sirieix |
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| Přispěvatelé: | Centre de recherche en économie et management (CREM), Université de Caen Normandie (UNICAEN), Normandie Université (NU)-Normandie Université (NU)-Université de Rennes (UR)-Centre National de la Recherche Scientifique (CNRS), Théorie économique, modélisation et applications (THEMA), Université de Cergy Pontoise (UCP), Université Paris-Seine-Université Paris-Seine-Centre National de la Recherche Scientifique (CNRS), Montpellier Interdisciplinary center on Sustainable Agri-food systems (Social and nutritional sciences) (UMR MoISA), Centre de Coopération Internationale en Recherche Agronomique pour le Développement (Cirad)-Institut de Recherche pour le Développement (IRD)-Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier (CIHEAM-IAMM), Centre International de Hautes Études Agronomiques Méditerranéennes (CIHEAM)-Centre International de Hautes Études Agronomiques Méditerranéennes (CIHEAM)-Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement (INRAE)-Institut Agro - Montpellier SupAgro, Institut national d'enseignement supérieur pour l'agriculture, l'alimentation et l'environnement (Institut Agro)-Institut national d'enseignement supérieur pour l'agriculture, l'alimentation et l'environnement (Institut Agro), Sihem Dekhili, Centre National de la Recherche Scientifique (CNRS)-Université de Rennes 1 (UR1), Université de Rennes (UNIV-RENNES)-Université de Rennes (UNIV-RENNES)-Université de Caen Normandie (UNICAEN), Normandie Université (NU)-Normandie Université (NU), Centre International de Hautes Études Agronomiques Méditerranéennes (CIHEAM)-Centre International de Hautes Études Agronomiques Méditerranéennes (CIHEAM)-Institut national d’études supérieures agronomiques de Montpellier (Montpellier SupAgro)-Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement (INRAE) |
| Jazyk: | angličtina |
| Rok vydání: | 2022 |
| Předmět: | |
| Zdroj: | Marketing for sustainable development: Rethinking consumption models Sihem Dekhili. Marketing for sustainable development: Rethinking consumption models, ISTE Editions, pp.79-101, 2022, Agriculture, Food Science and Nutrition, 9781789450361. ⟨10.1002/9781119882176.ch5⟩ |
| DOI: | 10.1002/9781119882176.ch5⟩ |
| Popis: | International audience; In France, the market on which this chapter focuses, the sales outlets for packaging-free products are multiplying, the range of products sold without packaging is growing, producers are demonstrating a great capacity for innovation and supply chains are being organized. Packaging has become a commercial interface that, like the brand and its advertising, acts as an intermediary between the consumer and the product. The products are acquired for their content, but also because of the container and its brand. The growth of the power of packaging-free consumption has occured in tandem with increasing media coverage of the environmental and health impact of packaging, particularly plastics. Packaging-free consumption is currently primarily the preserve of organic stores, but large and medium-sized stores, which are increasingly interested in the market, account for 40% of sales. Faced with packaging-free products that can be considered new Objets comestibles non identifies , consumers must relearn the rules of consumption. |
| Databáze: | OpenAIRE |
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