Adherence to COVID-19 mitigation measures among American adults: the need for consistent and unified messaging
| Autor: | Mesfin Awoke Bekalu, Kasisomayajula Viswanath, Rachel F. McCloud, Ramya Pinnamaneni, Dhriti Dhawan |
|---|---|
| Jazyk: | angličtina |
| Rok vydání: | 2021 |
| Předmět: |
Adult
Male medicine.medical_specialty Adolescent Distancing media_common.quotation_subject Low Confidence Education 03 medical and health sciences Young Adult 0302 clinical medicine Perception 050602 political science & public administration medicine Mainstream Humans Social media Unified messaging AcademicSubjects/MED00860 030212 general & internal medicine media_common business.industry Public health Communication 05 social sciences Public Health Environmental and Occupational Health COVID-19 Public relations Middle Aged Information overload United States 0506 political science Communicable Disease Control Original Article Female Public Health business Psychology Social Media |
| Zdroj: | Health Education Research |
| ISSN: | 1465-3648 0268-1153 |
| Popis: | In the United States, elite and media communications about the risks of, and mitigation strategies for, COVID-19 have been characterized by lack of consensus. In this study, we draw from a nationally representative sample of American adults to examine the associations between exposure to different media and platforms (mainstream, conservative, liberal or social media) and adherence to COVID-19 mitigation measures such as physical distancing and mask use. We also examine the individual and social factors associated with adherence to mitigation measures. We find that exposure to conservative outlets, being republican, having low confidence in scientists and high perception of information overload are associated with low adherence. In contrast, exposure to liberal and mainstream news outlets, being democrat, having high confidence in scientists, and low perception of information overload are associated with high adherence. The findings suggest the need for consistent and unified public health messaging that cuts across partisan splits and the growing skepticism in science. |
| Databáze: | OpenAIRE |
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