| Popis: |
The text is an account of the first phase of the research “The Youth and Media Consumption in Times of Convergence” in the Brazilian State of Parana. By using preliminary data from the pilot study and the research exploratory stage in the Brazilian city of Curitiba, the article presents an overview of media consumption by young people by aspects related both to their complying characteristics and habits, as to those dealing with its presence as an active part of cultural and communicational practices in the media influenced society. Among these practices are noteworthy the media convergence, the new visualization schemes, the linking of the cultural and media assets and their symbolic character in the construction of juvenile identities, and collective performances aimed at socialization, identification and reinforcement of social ties. |
