What Trends in Chinese Social Media
Autor: | Bernardo A. Huberman, Sitaram Asur, Louis Lei Yu |
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Rok vydání: | 2011 |
Předmět: |
Social and Information Networks (cs.SI)
FOS: Computer and information sciences Physics - Physics and Society History Social network Microblogging business.industry FOS: Physical sciences Computer Science - Social and Information Networks Advertising Physics and Society (physics.soc-ph) ComputingMilieux_GENERAL Computer Science - Computers and Society Social media optimization Computers and Society (cs.CY) Social media InformationSystems_MISCELLANEOUS business China Media content |
Zdroj: | SSRN Electronic Journal. |
ISSN: | 1556-5068 |
Popis: | There has been a tremendous rise in the growth of online social networks all over the world in recent times. While some networks like Twitter and Facebook have been well documented, the popular Chinese microblogging social network Sina Weibo has not been studied. In this work, we examine the key topics that trend on Sina Weibo and contrast them with our observations on Twitter. We find that there is a vast difference in the content shared in China, when compared to a global social network such as Twitter. In China, the trends are created almost entirely due to retweets of media content such as jokes, images and videos, whereas on Twitter, the trends tend to have more to do with current global events and news stories. |
Databáze: | OpenAIRE |
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